How Beauty Businesses Should Handle Negative Online Reviews

Why Good Beauty Therapists Leave

The Staff Retention Problems Salon Owners Can Actually Fix You finally find them. They’re talented, clients love them, their rebooking numbers are growing, and they’re becoming an important part of the business. Then comes the conversation every salon owner dreads:…

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10 Ways Beauty Client Expectations Have Changed

The New Beauty Consumer – What’s Changed?

10 Ways Client Expectations Have Changed The beauty industry has always evolved, but today’s clients are changing faster than ever. They’re more informed. More connected. More selective. And they expect more from every appointment. Social media, artificial intelligence, online reviews,…

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Beauty Qualifications. What do you need

Do You Need a Full Beauty Qualification? Accredited Short Courses, Starting a Beauty Business and Understanding the Rules in Australia

The Australian beauty industry provides an unusually wide range of pathways for people wanting to establish their own business. Some people want a traditional career as a beauty therapist, working across facials, massage, waxing, skin treatments and other salon services.…

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